Rejuvenate Your Entrepreneurial Spirit with Nature's Healing
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Chapter 1: Understanding Burnout
Burnout is a genuine concern for many professionals.
Much like how writer's block can hinder a writer's productivity, burnout can have similarly devastating impacts on various professionals, including entrepreneurs, knowledge workers, and healthcare providers. A Harvard Business Review article cites a Stanford study indicating that work-related stress incurs nearly $190 billion in costs and results in approximately 120,000 deaths each year. The alarming conclusion? Burnout leads to an estimated $1 trillion loss in global workforce productivity annually.
Although this article was published in December 2019, just before the world was shaken by the COVID-19 pandemic, it’s clear that the ramifications of burnout have only intensified in our current environment.
However, there is hope. By altering how and where you allocate your time, burnout can be mitigated. I will share my personal experience with entrepreneurial burnout and how it transformed my life.
My Journey Through Burnout
It happened again…
The realization struck me hard.
I no longer wanted my business.
I must confess that the idea of abandoning everything for a new path had lingered in my mind after each difficult day, every unresponsive client, each overdue invoice, and all the times my expected income was redirected to others—employees, vendors, or unexpected tax obligations.
Yet, I persevered, telling myself, "Julie, take a deep breath. You're simply upset. You can get through this. Remember the reasons behind your business. Your clients and team depend on you. These sacrifices are necessary."
Every business experiences fluctuations, but this time felt different. Something felt off, but I couldn't identify it. With rising administrative costs and no decrease in my workload, I knew a change was needed.
I had faced numerous episodes of burnout in the past, but this time, I felt a deep lack of joy, passion, or fulfillment in my work, which was disheartening.
I recognized it was time to seek a new direction… but where to start?
According to Allan Dib’s "1-Page Marketing Plan," three key personality types drive business success: the Entrepreneur (visionary), the Specialist (executor), and the Manager (day-to-day overseer). Most entrepreneurs embody one or two of these roles but rarely all three.
This description resonates with me.
Reflecting on my experience, once I began managing a team, I realized I disliked it. Running a business no longer aligned with my aspirations. I was tired of accepting work merely to cover expenses. Ultimately, I decided to dissolve my company.
I had to remind myself that a business should enhance my desired lifestyle. If it failed to do that, what was its purpose?
Perhaps this perspective is selfish, but I couldn't ignore that my fear of stagnation outweighed my fear of change.
What would be my next step? While I enjoyed various activities, I needed to identify what truly ignited my passion.
I’ve never been materialistic. Competing or flaunting possessions has never been my style. I cherish simplicity and find joy in the little things.
Yet, therein lies a potential issue: Was I merely settling for contentment in my career, or was I meant to pursue something… greater?
I was uncertain.
The Backstory: A Transformative Move
"Just don't give up on trying to do what you really want to do. Where there is love and inspiration, I don't think you can go wrong."
– Ella Fitzgerald
In 2020, I made a life-altering decision. I left my comfortable home in Massachusetts and relocated to New Hampshire. Growing up in the fast-paced, congested culture of Massachusetts, I was aware of my stress and unhappiness, but it wasn’t until I moved that I truly understood the extent of it.
Many might think moving just 167 miles wouldn't make a significant difference, but it did.
Though some may consider my choice irrational, this move has positively transformed my life. Nestled in the mountains of New Hampshire's Lakes Region, I was compelled to slow down and breathe. For the first time, I truly appreciated my surroundings, opting for outdoor activities over a cramped gym.
Nearly three years later, I spend most of my free time outdoors. (Yes, even in winter.) I discovered the freedom of immersing myself in nature.
It turned out I had found my true home.
Over the past decade, I've realized that managing a business is akin to climbing a mountain. The journey is enjoyable, and the view from the summit is breathtaking, yet it is also a strenuous and challenging ascent. Only those with resilience endure.
Dissolution or Evolution?
Amid the internal conflict about my future, I find solace atop a mountain, far removed from the chaos below. Writing this blog brings me peace, allowing me to reflect without the weight of stress.
Hiking has provided me with clarity. Despite physical discomfort and exhaustion, I confront two choices: to retreat and abandon my ascent or to continue onward.
The day was beautiful, and the view from the peak promised to be incredible. If I turned back now, I would miss out.
So, I pressed on. I chose to evolve rather than give up.
After weeks of grappling with stress and anxiety, I finally found clarity during a hike:
I want to write.
I want to consult.
I want to coach.
This realization shifted my perspective. Instead of seeing dissolution as an ending, it became an opportunity for improvement—an evolution rather than failure.
The nerves and anxiety faded, replaced by excitement. I looked forward to regaining control of my schedule and simplifying my business model.
The Transformative Power of Nature
Regularly spending time outdoors has significantly alleviated my stress and helped me rediscover my purpose. It also guided me through one of the most challenging periods of my career.
Research supports that time spent in nature can lead to a multitude of cognitive benefits:
- Enhanced focus
- Elevated mood
- Improved collaboration
- Lower stress levels
- Reduced risk of mental health disorders
Even a brief walk can calm our racing thoughts and enhance brain function.
Staying Small vs. Going Big
The key takeaway from my experience is this: Never underestimate the power of nature.
This challenging journey has taught me to embrace simplicity and minimalism. Attempting to juggle too many responsibilities can lead to burnout.
As Jill Schlesinger emphasizes in her book, "The Great Money Reset," sometimes it's wiser to stay small than to pursue growth. Ultimately, it boils down to what brings you joy and the lifestyle you envision.
Take the time to uncover what alleviates your stress and anxiety to prevent burnout. For me, it's about permitting myself to slow down, immerse in nature, and appreciate my surroundings. I encourage you to explore the same path.
Even if you're not an outdoor enthusiast, consider venturing out without a specific agenda. According to the Washington Post, simply walking barefoot in the grass is beneficial for your well-being.
Regardless of your personal journey or the challenges you encounter, I assure you that the view from the top will be well worth the effort.
This first video introduces Ecotherapy, showcasing how reconnecting with nature can foster mental healing and personal growth.
The second video discusses EcoTherapy and its potential to enhance psychological and physiological health through nature-based practices.